Tag: strategy

Acquisition, Behavior, and Outcomes

October 6, 2018 · 10 min read
Not sure how to create a digital strategy for your small business? Start with this simple tool and bring the big picture into focus.

Digital Measurement and Marketing Model

June 25, 2017 · 8 min read
Learn about Avinash Kaushik's powerful 5-step process to align your business objectives with meaningful digital strategies, segments, and related KPIs.
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